Sunday, June 26, 2005

Watch Out For Traffic Leaks by Chet Brzezinski



When promoting any affiliate program one thing that you, as an affiliate, has to watch out for is what is called traffic leaks. What is a traffic leak? A traffic leak is something on the merchants site that will cause the visitor, that you referred to their site, to get distracted and leave the merchant site, leaving you with no possibility of receiving any kind of commission.

Having traffic leaks does not mean the affiliate program is a scam or trying to cheat you. It is most likely that the merchant just doesn't realize what they are doing. If you are promoting an affiliate program that is not getting any sales for you, you may want to check for traffic leaks. If you find some then contact the merchant (in a professional manner) and ask if they would consider removing the traffic leaks from their site to increase conversion.

Advertisement Banners & Links
This is usually the most common traffic link. The merchant will put up a banner ad or two and some text links to "offset" their expenses. You do not want to promote an affiliate program that has this on their site. When you send a visitor to the site and they click the banner or text ad and go to the other site the merchant gets paid while you get zippo. Not to fair is it?

Order Phone Number
Another traffic leak is the toll free (or regular) phone number they put on their site to let customers call in their orders. But when customers do call in their orders you get stiffed on the commission. It is very easy to set up phone commission tracking. You should ask the merchant if they have any plans on setting up phone sale tracking. If they don't know how you can send them to me to show them how to do it.

Basically, you do not want anything on the merchants site that will drive your referred customer away to another site that you will not get a commission from.
About the Author
Chet Brzezinski has been in the affiliate marketing and affiliate management industry since 1997. View more affiliate program related articles at any of Chet's sites below:
http://www.affiliate-program-review.com
http://www.proudmedia.com

What To Sell After The Holidays by Chet Brzezinski



There's no doubt about it, the Holiday season is the best time of the year for affiliate marketers. Starting in November and up until the end of December everyone is raving about their success and high conversions. But what about when the Holidays come to an end? What do you do then?

I know what you can do... promote weight loss and vitamin supplements. What is the number one New Years resolution ever? To lose weight, quit smoking and take better care of your health in general. So after all the Holiday dinners are eaten and everyone is fat and happy with all their new Christmas gifts they will be looking to shop for products to help them with their new goals for the new year.

Not only will you benefit from all of the New Years resolutions but also the late winter months and spring months up until summer. This is because there will be millions of people that want to look their best for the upcoming summer days at the beach.

So be sure to join a health supplement affiliate program, such as eVitamins.com and get those sites up asap. You will want your sites to be listed in the search engine by the New Year.
About the Author
Chet Brzezinski has been in the affiliate marketing and affiliate management industry since 1997. View more affiliate program related articles at any of Chet's sites below:
http://www.affiliate-program-review.com
http://www.proudmedia.com